12 May 2008

The Ray Ban Wayfarer

Ray Ban seem to have a magic formula that no other brand can compete with. 70 years after they launched the legendary Aviator sunglasses which are adored by millions worldwide, they are as strong as ever.  The Wayfarer is one of their signature styles, first launched in 1952, and is as popular now, if not more so, as it was back then.  The Wayfarer is literally more than a pair of sunglasses, wearing them makes a genuine style statement.  This is a pair of sunglasses which has been worn by old school legends as diverse as John Lennon, James Dean, John F. Kennedy and Andy Warhol.  More recently they have been favoured by the likes of Morrissey, Johnny Borrell from Razorlight and no less than Mr Alex Zane. 

The Wayfarer provides a great break away from the generic  summer sunglasses choices of late, with that added edge of retro chic that's just so now baby. You might think everyone and their brother's rocking them, but put a pair on and bowl down the street and you'll still turn heads no doubt about it. There are a huge variety of frame and lens colours so you can easily find something to suit, but we've done the hard work for you picked the very best for equip. If a style of sunglasses can last 56 years, we reckon they must be doing something right.

 

 

Painfully Cool - again.