Versus debuted with a fanfare catwalk show in 1995 in New York, championed by its Creative Director and Chief, Donatella Versace. The line was conceived as a fashion-forward brand for the price-conscious younger aficionados of Versace clothing and accessories.
New Versus & Versace Era
Two years later, Gianni Versace was mysteriously killed outside his Miami home. Despite the brand continuing for several years afterwards, the Versus line inevitably lost momentum. Now following experimental link-ups with Samsung for example to create the Versus branded mobile phone and sunglass-makers Luxottica to make more extreme styles of shades, the brand is now re-launched with a full collection of luxury accessories to include wallets, bags and belts.
Quality Value Designs
Still today the brand is aimed at a younger audience who don't wish to compromise on the quality craftsmanship or materials. It is a brand that inextricably linked to Versace and therefore will always have the connotations of genuine history, high fashion and couture design. These accessories are put together in Italy, remitting the reassurance of quality that you can only get from European and especially Italian-made fashion items.
Quality Crafted Accessories
Look out for the products like the beautifully made iPod holder in snake-effect leather that proves that a brand like this is versatile enough to react to the wants and needs of the modern world. Despite the fashion-forward aspirations there are also classic designs intertwined into the collections which use the very best in premium design to differentiate these exquisite items from their more modest contemporaries.